School Website Length to Graduate: 4 years Location: VA-Sterling Students per Class: 21-30 Tuition to Graduate: $90,624 Subject: Advertising

DESCRIPTION
The Advertising 12-quarter bachelor’s degree program is a creative advertising degree focusing on the profession within the commercial environment. In the Advertising program, students have an opportunity to acquire in-depth knowledge in branding, media, copywriting, marketing and account supervision, while they learn both the creative and business side of advertising. Coursework in market research, consumer behavior, copywriting, mass communication and sales can provide a foundation in the knowledge of the advertising industry.

The Advertising program at The Art Institute of Northern Virginia emphasizes strategic and critical thinking with professional and communication skills necessary to pursue entry-level opportunities in the advertising industry. Additionally, students will be introduced to the creative side and the various industries that collaborate with them as advertising professionals, such as graphic design, photography, Web design and art direction.

ADVANTAGES
Advertising is a creative profession within the commercial realm. In the Advertising program, you’ll study art direction, copywriting, and account supervision — and you’ll learn both the creative and business side of advertising. Graduates are prepared to seek entry-level employment such as account manager, copywriter, or assistant art director.

THINGS TO CONSIDER
Advertising program graduates will build a unique skill set to prepare them for entry-level career positions in a broad range of industries and specialties, including: account service, public relations, brand management, corporate marketing, entertainment and the arts, and organizational behavior and marketing research. All courses in the Advertising program are also available online.

FINANCIAL AID
You’re creative, and you want your creativity to make a real impact in the world. You’ve decided that a creative education is just what you want to get it all started.

But paying for an education can be challenging. That’s why The Art Institute of Northern Virginia has dedicated staff and resources to help you identify the financial aid opportunities you may qualify for.
To apply for financial aid, you must complete a Free Application for Federal Student Aid (FAFSA). Once you have completed the FAFSA, a member of our Financial Services Team will work with you to develop a financial plan that suits your needs.

SCHOLARSHIPS
Each of The Art Institutes schools may offer various scholarships, awards, and grants every year to new and continuing students. Offers may be based on program of study, attendance, financial need, academic achievement, and community service credentials. Contact the Admissions Department to find out how to apply for these and other available regional and local scholarships, awards, and grants.

CERTIFICATIONS
The Art Institute of Northern Virginia is accredited by the Accrediting Council for Independent Colleges and Schools to award diplomas, associate’s degrees and bachelor’s degrees. The Accrediting Council for Independent Colleges and Schools is listed as a nationally recognized accrediting agency by the United States Department of Education and is recognized by the Council for Higher Education Accreditation

SUMMARY
Graduates are prepared with the training and portfolio to seek entry-level employment in the advertising industry, leading toward positions such as account executive, copywriter, media buyer, public relations manager, brand manager or other positions at advertising agencies, marketing companies, media companies or private corporations.

A few career options: Assistant Creative Director, Account Executive, Junior Account Executive, Account Supervisor, Marketing Manager, Marketing Coordinator, Ad Consultant, Project Manager, Copywriter/Scriptwriter, Research Manager, Media Buyer, Production Manager, Sales Manager, Publishing Executive, Consultant, Entrepreneur.

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